Create a coupon code
Under Advanced Options, enable the coupon option and choose the code you want buyers to enter at checkout. For example, you might create a code like SECRET.
Then choose the discount type.
· Percentage discount - for example, 50% off.
· Fixed amount discount - for example, $50 off.
Control how the coupon can be used
Depending on your offer, you can control coupon behavior so it matches your sales strategy.
· Limit how many times the code can be used in total.
· Limit the code to one use per customer.
· Apply the code only to first-time buyers.
· Require a minimum purchase amount.
· Set an expiration date so the code stops working automatically.
· Enable or disable the code at any time.
Set a purchase limit
You can also limit the total number of purchases available through the link. This is useful if you are selling limited coaching spots, a small workshop, a capped beta, or a limited digital product batch.
When to use these settings
Setting | Use it when |
Coupon code | You want to run a promotion, reward a specific audience, or create a time-sensitive offer. |
Purchase limit | You want to limit spots, control capacity, or create scarcity. |
Expiration date | You want the offer or discount to end automatically after a specific time. |
Common mistakes
· Creating a coupon but forgetting to test it before sharing.
· Using a coupon without explaining what it applies to.
· Forgetting to disable an old promotion.
· Setting a purchase limit too low and blocking buyers unintentionally.
Related articles
· How to Create a Payment Link and Start Selling in Minutes
· What Happens After Someone Pays with a Payment Link?
· Payment Link Checkout and Post-Purchase Checklist